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Google launches new image editor that rivals Canva and Photoshop

Subscribers of the premium Google AI Pro and Google AI Ultra plans now have access to a new tool from Google: Google Pics, a graphic design and image editing web application. This new offering incorporates advanced artificial intelligence features and is integrated directly into Google Drive Workspace, optimizing the creative process for users in that environment.

Rather than serving as a stand-alone platform, Google Pics adds image generation, editing, and enhancement capabilities to Google Workspace’s existing suite, which already includes Docs, Slides, and Sheets. This application is offered exclusively for those with Google AI Pro ($19.99/month) as well as Google AI Ultra ($99.99 or $199.99/month) subscriptions, as detailed in a recent Google announcement.

Comprehensive Tools for Design and Editing

With a range of features typically associated with tools like Canva and Photoshop, Google Pics allows subscribers to complete straightforward graphic design projects—like crafting event flyers or promotional posters—as well as perform edits such as retouching photos or removing unwanted elements. At the core of its capabilities is the Nano Banana AI image generation model, enabling fresh image creation or modifications via simple text prompts.

When launching Google Pics, users are prompted with a central text box, where they can describe their desired images, whether that’s a realistic landscape or a branded flyer. Users can further tailor their work by specifying aspect ratios or uploading files through Upload, Drive, or Photos integration. Additionally, the Style reference box gives guidance on the preferred appearance of the result.

Upon submission of a text prompt, the app returns four or five thumbnail drafts, letting users choose or even request additional variations. According to Google, users will receive “higher access” through February 2027. Usage levels vary by factors such as image resolution, but specific numerical limits remain unspecified.

AI Editing Features and Limitations

On the editing front, Google Pics shines with its AI-assisted tools. When an image—either generated or imported—is loaded, automatic detection lets users click on parts like “sky,” “mountains,” or “church,” and issue quick alterations with plain language instructions. Manual selection is supported; by drawing a box around an area, users can, for example, request that a specific balloon be colored blue or have a person erased from the scene. The AI deciphers these instructions and applies the changes as directed.

However, while the tool provides undo, zoom, and aspect ratio adjustment options, its manual editing functions are basic. Professional graphic design features such as detailed hand-drawing, pixel-by-pixel adjustments, or working with multiple layers are missing. Direct text editing within images is available, but the breadth of specialized tools found in leading design platforms is absent.

For common applications—including improving vacation snapshots, rapidly designing simple marketing visuals, or trying creative effects like a watercolor filter or comic transformation—Google Pics is generally sufficient and efficient. It can also perform nuanced edits, such as artificially aging a car in a photo by five years. While its AI makes routine image work easy, those needing comprehensive control (as offered by alternatives like Photoshop or Canva) may still have to look elsewhere for more sophisticated projects.

Workspace Integration and User Experience

Google Pics stands out by working seamlessly within the larger Google Workspace system: it is usable both as an independent app and as an add-on for collaborative projects in other Workspace environments. Though it doesn’t match all capabilities of entrenched graphic design software when it comes to intricate or high-precision tasks, it addresses the need for quick, simple image work and appeals to those already on Google’s premium AI plans.

The debut of Google Pics underscores Google’s effort to bring advanced AI-enhanced creative tools to a broader audience, especially those opting for premium subscriptions. This launch represents another significant step in simplifying digital image design and editing within the Workspace suite as Google enhances its product range.