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Accent concerns affect how people perceive their communication

Recent research has shown that one in ten British workers are self-conscious about their speech in professional contexts, revealing significant challenges related to “accent bias” in workplaces across the UK.

In a poll conducted with more than 3,300 adults from England, Scotland, and Wales, ongoing concerns about accents—particularly during critical occasions such as business meetings—came to light. The survey, which was commissioned by Common Ground, emphasizes how the way someone speaks can have an impact on both career prospects and self-confidence at work.

Accent Prejudice and Regional Variation

Results varied considerably depending on region and the speakers’ accents. Employees with Geordie (Newcastle area) and Cockney (east London) speech patterns reported the most discomfort—19% of them felt uneasy in professional situations. Welsh speakers were close behind, with 18% reporting similar anxiety.

While 5% of all participants felt their accent might have hindered their ability to receive promotions, pay raises, or senior roles, this number jumped to 13% for Brummies (Birmingham residents). West Country speakers experienced the highest incidence of being mocked or criticised at work, with 15% subject to such treatment. Geordies also reported a notable rate of ridicule at 13%, illustrating the region-specific nature of accent-based bias across the United Kingdom.

Experiences of Individuals: Dealing with Accent Discrimination

For some, dealing with accent bias is a personal struggle. Mia Tanswell, 22, hailing from Manchester, recalled feeling her northern accent was a handicap in university seminars, where it sometimes seemed linked to negative perceptions about intelligence. Being the lone northern student often made these feelings stronger. In addition, Martha Powell, 24, from Newport (south Wales), is proud of her Welsh accent but sometimes moderates it at networking events to avoid unfavorable judgments and to blend in. She explained that she alters her speech depending on where she is in the UK, though she wishes she could express her Welsh identity more openly.

The inclination to adjust one’s accent in professional environments is widespread; 13% of Britons have admitted to altering their way of speaking at work. This behavioral adaptation is especially frequent among Cockney and Scottish accent speakers.

Those entering the UK with a foreign accent often face even greater challenges. Benjaimin Aidomoan, who relocated from the Czech Republic at 16 without any English, shared that despite fluency, his accent created hurdles in finding jobs. Still, Aidomoan feels that the majority of employers eventually see past how people sound and focus on qualities like work ethic and integrity.

Changing Attitudes Among Employers

Employers are increasingly voicing support for equal treatment irrespective of accent. Charlotte Davies, a LinkedIn career expert, noted that, although improvement is still needed, there is a developing emphasis on skills instead of accents or socioeconomic backgrounds. She advocated that “Your accent is part of your story,” and workplaces should embrace this diversity.

Sian Jackson, a partner at Mills & Reeve, said that her law firm has updated its hiring processes to encourage a more varied representation of accents by prioritising ability rather than appearances or speech. She pointed out that recognizing accent bias is a crucial first step to eradicating it from hiring and promotion considerations, but she admitted that the legal profession still lags behind other dimensions of diversity, like gender equality.

Social Mobility and the Impact of Accent Bias

Lara Newman, Common Ground’s founder, explained that accent-related prejudice creates barriers, especially for individuals from less privileged backgrounds, both by signaling assumptions about education or class and by limiting career opportunities. Newman shared her own experience of changing her west country accent earlier in her career due to concerns about judgment, mentioning that accent is only one of several obstacles people may encounter in advancing professionally.

The complete results of the survey, conducted by More in Common, highlight the ongoing need to confront social biases. Removing these barriers is vital to ensuring fair chances for all employees, regardless of how they speak.